As part of our
commitment to "make every small business better", Docstoc offers a
wide variety of free online business courses on virtually every key aspect for
business owners and operators. These courses typically range between 2-4 hours
and are taught by renowned subject matter experts. We're adding new business
courses each month. Take a look at our current set below grouped by relevant
categories.
Getting Started
How to Start a
Business: The Complete Guide – ALL the essentials for starting your business in
one comprehensive course
Creating the Killer
Business Plan – Entrepreneurship lecturer Kyle Murphy guides you through the
secrets to creating a memorable business plan
Landing Customers
Before Having a Product – Ryan Ferrier walks you through the steps to securing
customers before releasing your product
Golden Rules of Entrepreneurship
– The 21 golden rules no entrepreneur can live without
Finding and Working
with Co-Founders – What to look for in a co-founder and how to establish a
proper partnership
Finding Funding for
Your Business Idea - An essential step toward success for any company is the
acquisition of funds.
Create and Sell a
Physical Product – Capitalize on your product idea and start building it today
Build, Sell and
Promote an Online Product – Everything you need to market and sell your product
online
Research and Vet Your
Product Idea – How to conduct market analysis and design a product
Business Plans:
Perfect the Pitch – Key elements of a business plan and pitch deck
Raising Capital for
Your Business – Seed, angel, and venture capital: how they work and how to get
them
Social Media
Social Media 101 –
Experts weigh-in on basic social-media business strategies
The Six-Step Strategy
to Profitable Social Media Marketing – Make money off social media through this
simple strategy
Facebook Pages for
Business – The best way to integrate Facebook into your marketing and business
goals
LinkedIn Tutorial
& Tools – Exploring how LinkedIn can be leveraged to grow your business and
career
Twitter for Small
Business – Grow your followers and create a buzz around your brand
Improve Your Social
Media Strategy with Hootsuite – Quick guide to managing multiple social-media
accounts in one place
.
Sales & Marketing
Simple Steps to Create
a Brand - Creating an identity that consumers can relate to is a key to success
in any industry.
How To Persuade People
– How to establish trust and interest, to improve both your business and
personal life
Market Research for
Small Business - With the abundance of communication channels in the digital
age, it's easy to lose focus on your target market.
Mastering Business
Writing & Grammar — Hone your writing and improve your marketing campaigns,
B2B communications, social media and more.
Email Marketing for
Small Business – Email marketing strategies and tools that have been proven to
increase sales and engagement
Mastering Sales
Copywriting – Marketing copy tactics that will increase sales and customers
Elements of Design for
Small Business – Create a logo, product or website with excellent design and
planning
Building a Brand –
Research your market and develop a presence that attracts your target
demographic
Guide to Business
Development – Business development techniques to develop strategic and lasting
partnerships and negotiate deals
Sales Techniques: From
Pitch to Close – Train a winning sales team, prospect new customers, and close
any sale
Growing Your Business
with Mobile – Develop apps, create QR campaigns, and reach mobile customers for
your business
The Power of
Persuasion - Whether pitching a new business idea or convincing a candidate to
join your team, persuasion plays a huge role in the success of any enterprise.
Real Estate 101 for
Buyers and Sellers - It's no secret that the real estate industry can be tough
to understand for both aspiring professionals and confused consumers. Whether
you're a veteran looking for investment tips or an amateur searching for your
first home, we can all use a bit of help.
Marketing 101 – The
fundamentals of marketing from experts across the field
Design for
Entrepreneurs - Creating a visual identity that resonates with consumers is
vital in any industry
Communication
Strategies For Small Business - Communicating effectively is a necessity for
any business.
Building Credibility
with a Book - Publishing a well-crafted book can build and expand any expert's
personal brand.
Driving Online Revenue
SEO to Grow Your
Business – Get more traffic to your website through link-building, content
optimization and other tactics
Guide to Affiliate
Marketing – Make money by selling other people’s products online as an
affiliate marketer
Mastering AdSense –
Easily generate revenue by displaying online ads on your site with AdSense
Run a Successful
AdWords Campaign – Promote your business through the most popular online ad
service on the web
Google Analytics for
eCommerce – Improve site performance and sales through Google Analytics
Introduction To
E-Commerce for Small Business - While opening up an e-commerce store can be a
simple way to launch an online business, turning that store into a profitable
and successful enterprise is much more difficult.
SEO Basics – SEO
essentials to learn before starting your online campaign
Essential Software
& Tools
WordPress for Your
Business – How to make a business webpage on WordPress
QuickBooks 2012 –
Master the top accounting software in the business
Financial Planning and
Budgeting with Excel – Analyze spending, make financial forecasts and budget
for the future
Simplify Your
Financials with FreshBooks – Become your own accountant with an easy tutorial
on FreshBooks
Basics of Excel –
Learn the fundamentals of Excel how to use spreadsheets
Google Drive for Small
Business – Use Google Drive to create share-able documents, spreadsheets and
calendars
Getting Started with
Gmail – Maximize your time and efficiency by customizing your email and inbox
Intro to PowerPoint –
Host clear and engaging presentations with PowerPoint
Simplify eCommerce
with Cashie Commerce – Guide to a simple, streamlined solution to selling your
products online
Workflow and Project
Management with Podio – Customizable platform for better structure, management
and communication
Utilizing Google+ and
Google Hangouts for Business - With the rise in importance of cloud
collaboration and social media, it's vital to utilize all resources to optimize
operations and improve your marketing reach.
HR & Legal Matters
HR and Employee
Management – Follow proper legal procedures for hiring, onboarding, managing
and terminating employees
Protect Your Business
Ideas & Intellectual Property – Protect your ideas, designs, images, source
code, and more
Legal Guide to Forming
Your Corporation – Select a business entity, an equity structure and boards of
directors
Hiring and Motivating
Employees – Recruit, manage, and motivate employees
.
Professional Skills
Mastering Public
Speaking – A fresh perspective no how to speak comfortably, persuasively, and
eloquently in front of others
Business Development:
Strategies for Growth - Business development can be a key factor in the growth
and success of your company.
How to Get a Job –
Hiring managers and CEO's explain everything they look for in a candidate
Bootstrapping Your
Business – Make your money go further, cut costs, and properly manage existing
funds
Time Management – Time
management tools and strategies for increasing efficiency
Event Planning Basics
– Promote and prepare for any event
Improving Your
Management Skills - Building and leading a solid team is the foundation of any
successful business.
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